Berlin, 2016: In a world of smart cities, smart homes and smart hotels, how can we effectively design for the human in the middle. How can be drive seamless experiences for our guests? As the our definition of digital expands to include physical objects and efficiencies in the real world what opportunities and challenges do we face as hoteliers? Just as Airbnb provided new way to aggregate destinations, blockchain may provide new channels to manage peer-to-peer bookings.
Gary Schwartz, an international expert in digital commerce, discusses the ideas that will help guide our design moving into the next generation of engagement in a session called “Digital Doormen to Blockchain Bookings”
“From LA, Brussels to Berlin, Gary has delivered targeted talks for HEDNA on customer engagement exploring opportunities and challenges we face as hoteliers. He is the highest rated speaker in the history of the organization,” Rajesh Vohra, President of HEDNA and Sarova Hotels.